We Want to be Digital, But What Does that Mean?

| A few weeks ago I got a call from a client “Owen, we presented our digital strategy to the board yesterday.  It went well but the board wants us to go quicker and are prepared to invest in that.  Can we talk?” “Of course we can talk” I replied, “but before we dive into it, what exactly does the board mean when they say digital?” I have asked this question a lot over the last few years.  I asked this question initially because I didn’t have a clear definition Read more..

A Renovation Approach To Going Digital

| I reckon that for most large incumbent organisations (that is those born in an analogue age) going digital is a bit like embarking on a significant house renovation and extension.  But first let me take you back to the beginning of 2004. My wife and I decided to buy an old villa in Auckland.  We were new to Auckland and needed a place for our family to live in.  We knew where we wanted to live, loved period villas so when this smallish 3 bedroom villa came up we Read more..